The Karuppar Koottam row in Tamizh Nadu may well have been manufactured by Hindutva to split Tamizh society, but it doesn't take away from the fact that the group's video was right on dot (even if juvenile).
Those who won't be fooled by random allegations will easily see that the presenter's short video was not ridiculing the deity Murugan himself. He was ridiculing the Brahminical takeover of an ancient tribal god and the local culture he spawned. Such usurpation is also on with other grassroot icons, including Ayyappa, in southern India (The north, of course, succumbed centuries ago).
By attacking the partly Sanskritised Kanda Shasti Kavasam, a modern (19th century) yet lilting creation by one Devaraja Swamikal, the presenter was aiming at the heart of Brahminism, which has, for centuries, used music and art to hijack and reimagine local icons and legends.
High-brow classical music and artforms themselves are often the "refined" (sanskrit) versions of folk arts (prakrit). They were usurped and then ringfenced against the original proponents themselves through ritualism, strategic systematising, and brazen mythification.
Check out how Tyagaraja has nearly turned into "god" for many Carnatic musicians. Remember how MS Subbulakshmi, daughter of a Devadasi, became the MS Subbulakshmi that we know of today only after the Brahminical establishment desperately usurped her in form and spirit (she herself gave in, too, says rebel musician TM Krishna).
These very arts were then used as the primary vehicle of spreading Brahminism—something like taking over PoW's arms, bringing in the Rowlatt Act, and then attacking the other unarmed enemy soldiers.
Today, they know they have the resources and muscle power of Hindutva. So beware, non-Brahminical Tamizh Nadu and Kerala. They are preparing for their next siege. They are coming for you.
